Is 'digital DNA' really going to become the new currency? We're seeing our digital identity used a lot these days, everything from opening accounts smoothly and using biometrics to log in, to proving our age and authorizing payments. It's becoming the norm in how we access things and make transactions. In we expect this to be quick, efficient and easy.

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All that speed and ease depends on having seriously solid tech in place that can handle the pressure and keep things secure and private.

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The real question is how to build that technology and make it fit into the existing ecosystem for it to be both quick, reliable and secure. For those of us who are tech-minded, you know the details matter. How do we make identity work across different systems? How do we beat fraud and prevent data breaches? And crucially, how do we give users actual control over their own 'digital DNA'? That's what we're tackling at Explicit Selection.

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We help companies design, refine and build the complex tech that makes this whole identity thing work. We believe a rock-solid identity layer isn't just a tech necessity, it's a must-have for any company with a digital future.